European Football: Midseason Sponsorship Update
As we approach the Champions League’s Round of 16, the second half of most major football leagues across Europe will be well under way. We invite you to download Hookit’s Football Sponsorship Report, focused on sponsorship value and effectiveness for brands invested...
Motorsports Year In Review: A Look Back At Social Media Performance Across Racing In 2020
Total Sponsorship Value Generated (AAV): $948,102,379 # Entities Active on Social: 3,093# Followers: 889M# Posts (% branded): 1.3M (45% Include Brand Promotion)# Social Interactions: 3.3B Top Brands BrandIndustry2020 Total AAVRed BullBeverage $ ...
Report: The Top 50 Most Marketed Brands In Sports
CHASING SPONSORSHIP VALUE An Inside Look At The Top Brands In Sports, How They Got There, And What They Could Do Even Better This report dives into the methodology used to rank the brands, the trends in sponsorship including the impact of COVID-19, and how to use the...
How Brands Can Use Data During Sponsorship Negotiations
How Spontech Can Help You When Renewing Contracts The last several years have brought a lot of changes to the sponsorship world. Of these changes is the move to more effectively reach target audiences with partners through social media. Social has become the #1 way...
The Impact of Coronavirus on Sponsorship Value In Global Football
A Special Report Like most industries around the globe, the global football world screeched to a halt as the coronavirus spread and grew into a worldwide pandemic. By early March, major European leagues like the English Premier League, German Bundesliga, Spanish La...Get to Know Hookit
![[FORTUNE] How much is a tweet from an Olympian worth?](https://hookit.com/wp-content/uploads/2021/08/Fortune-Olympian-Tweets-45x45.png){kind=small}