Apr 30, 2020 | News and Media
In a data study of the early months of 2020, Hookit, the BlackBook’s official data partner, reveal who in motorsport was winning on social. When the motorsport industry was still whirring its way into life during the first two months of the year, the various...
Dec 26, 2019 | News and Media
Soccer stars and their social media influence Twitter, Instagram and Facebook followers and interactions as of November 2019, in millions Portuguese soccer star Cristiano Ronaldo is the highest paid athlete on Instagram, according to a study by analytics company...
Nov 19, 2019 | News and Media
Dernier tournoi pour la course au masters de Londres, réunissant les meilleurs joueurs de l’année, le Rolex Paris Masters s’est achevé dimanche 3 novembre 2019. Kantar, spécialiste des études marketing, dévoile les retombées médiatiques de cet événement...
Nov 8, 2019 | News and Media
Il reste encore deux ans et demi de contrat au PSG, pour Kylian Mbappé. Leonardo, le directeur sportif du club champion de France, insiste bien sur ce point, pour écarter les convoitises. Et on les sait nombreuses pour l’attaquant champion du monde. Zinedine...
Oct 26, 2019 | News and Media
The high stakes court battle between Liverpool and New Balance over their kit deal ended on an unexpected note yesterday. In essence the fame of basketball icon LeBron James, tennis legend Serena Williams and rap superstar Drake meant Liverpool’s...
Oct 21, 2019 | News and Media
iSportconnect TV’s latest Hookit Rankings show the NFL as the most dominant sports league on social media during September. The NFL had more than twice the interactions of the second placed league in September, Formula 1. Read the full article here.