[L’Equipe] Sky Brown & Rayssa Leal – Baby Boss

[L’Equipe] Sky Brown & Rayssa Leal – Baby Boss

Jul 21, 2021 | News and Media

Lewis Hamilton, silver costumer, smiles at the photographers. Rafael Nadal and Dirk Nowitzki also pose, smiling. In this month of February 2020, the most prestigious athletes on the planet walk the red carpet of the Laureus Sports Awards ceremony in Berlin, rewarding...
Sponsorship Across European Football [INFOGRAPHIC]

Sponsorship Across European Football [INFOGRAPHIC]

Jul 4, 2021 | Insights

2020-2021 Season Recap Powered by Hookit Nearly a quarter of all sports fans on social media are followers of at least one entity across top European football leagues. As the Euros get to their final stages and in the middle of the summer offseason of the country...
Sponsorships In Golf: 2020-’21 Midseason Analysis

Sponsorships In Golf: 2020-’21 Midseason Analysis

Jun 1, 2021 | Insights

Halfway through the LPGA tour schedule and more than halfway through the PGA & European Tours, Hookit looked back on the golf season so far to analyze which brands, golfers, and tournaments came out on top across social media. To include the full season, we looked...
Event Recap: F1’s Monaco Grand Prix 2021

Event Recap: F1’s Monaco Grand Prix 2021

May 28, 2021 | Athlete Spotlights

Hookit analyzed how Formula 1, the teams, and drivers performed during the days leading up to and just after one of racing’s biggest events, the Monaco Grand Prix. Instead of “on the track” performance, Hookit focused on the value that these organizations and...