![Brands at the Tokyo 2020 Olympics – First 10 days of competition](https://hookit.com/wp-content/uploads/2021/08/top-brands-10-days-blog-header.png)
![Brands at the Tokyo 2020 Olympics – First 10 days of competition](https://hookit.com/wp-content/uploads/2021/08/top-brands-10-days-blog-header.png)
![Making the Most of Athlete Partnerships at the Tokyo 2020 Games](https://hookit.com/wp-content/uploads/2021/07/olympic-blog-feature-image.png)
Making the Most of Athlete Partnerships at the Tokyo 2020 Games
Getting max sponsorship value out of every branded post The Tokyo 2020 Summer Olympic Games (in 2021) begin in 2 days. The athletes are in Tokyo and ready to compete. Your partnerships are set and your athletes have more ability to promote your brand now than in any...![What we learned about Sponsorships at Leaders Week New York](https://hookit.com/wp-content/uploads/2018/07/a860d-11nyukqx_4snedznawo5vpq.png)
What we learned about Sponsorships at Leaders Week New York
“Those are legacy [sponsorship] models that were created on a consumer behavior that is no longer there. We need to evolve the model, and as the leaders in the industry, we are pushing for that evolution.” — Joao Chueiri, vice president of Consumer Connections at...![Congratulations on the Social Media Gold!](https://hookit.com/wp-content/uploads/2018/07/6dea5-1rkysjev-vzuurg-ldr4ahw.png)