January 29, 2010
The guessing game is over…
Q: If Loop’d wasn’t Loop’d, what would it be? …
A: Hookit.com
Check out the new name and the updated look – https://hookitprd1.wpengine.com/
Why the change?
We had to. After getting involved in an expensive and time-consuming trademark dispute over Loop’d, we agreed to settle and change our name.
Why Hookit.com?
Our members picked it through a series of polls, interviews and surveys. Plus, we think it does a much better job of describing what the network is all about – A place to hook up with friends, brands and deals all around your sports.
Is the network the same?
Don’t worry the only thing changing is our name and a slightly updated look, so you won’t have to do anything differently and all your stuff is waiting for you right were you left it.
What happened to Loop’d and SponsorHouse?
No more SponsorHouse, Loop’d or the Loop’d Network powered by SponsorHouse…Just Hookit.com
So bookmark it, add it to your favorites and tell your friends.
Have more questions? What do you think of the new name? Grab a logo to update your other social network profiles?
We are really excited to finally be launching Hookit.com and more importantly to move on to creating new services and features again for our members and brands.
Thanks again for your support and patience!
Scott Tilton

Request a Demo – Hookit is the market leader of business intelligence, sponsorship analytics and valuation of social and digital media for sports. Request your free brand demo today and see for yourself just how powerful #spontech can be.