Jan 29, 2019 | News and Media
Basketball continues to rule the roost when it comes to sports and social media with the Golden State Warriors still the most popular franchise online. The NBA team featured in 29 million social interactions for December, according to spontech ranking experts, Hookit....
Jan 25, 2019 | News and Media
As any marketer worth their salt will know, money lavished on sport is not always money well spent. Even for brands with the deepest pockets, securing return on investment is never guaranteed. In a fast-changing and increasingly fragmented media landscape, the...
Jan 7, 2019 | News and Media
A new year but the same old story on social media. Juventus talisman Cristiano Ronaldo remains social’s most popular athlete. According to spontech pioneers Hookit, the Portuguese matchwinner was mentioned in 134 million interactions last month. Hookit’s rankings...