bigMETHOD.com: What elements combine to make a successful social media campaign?
Recently I spoke with Greg about the power and value of social media during the IASC’s annual skateboard industry summit at Camp Woodward here in CA. I have a great video of that talk, which I will post next week, and in the meantime here are some great tips from a...How to Get in the Media
We caught up with Pat Schutte from High Profile PR to learn tips for athletes looking to improve their media exposure. We learned a lot about self-marketing and promoting sponsors. Getting your name and photo published (for doing something well), whether it’s in a...Cracking the Skate Sponsorship Code
The professional and amateur skateboarding career is a fiercely competitive scene. There are thousands of skaters who are competing to “be someone” in skateboarding and to achieve the “ultimate” lifestyle – to skateboard and get paid to do it, to hang out...BMX Shop Sponsorship Basics – Part 2
Courtesy of Jack Baruth at www.bmxbasics.org How many of you saw the movie “The Cell?” It’s wasn’t all that bad until the very end, when Jennifer Lopez tells the bad guy, “My world, MY RULES!” Too cheesy for me, and I have quite a cheese...BMX Shop Sponsorship Basics – Part 1
Courtesy of Jack Baruth at www.bmxbasics.org So you’re convinced you want to get sponsored. Okay, then – let’s ask a very important question, “Why the heck would a company ever sponsor anyone?” Let’s look at some basic economics,...Get to Know Hookit
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