Prove Sponsorship Effectiveness: How to FIND & CLOSE New Sponsors In Sports
Last week, Hookit launched its revolutionary new product Spontelligence, giving teams actionable data and insights via a single platform to help them through every step in their sponsorship process. Every stage of the sponsorship cycle has unique challenges and...
Spontelligence — the future of sponsorship intelligence
Sponsorship is the indispensable factor for any entity in the sports ecosystem. It is the stimulus that helps teams, leagues, athletes and events focus on achieving their objectives and growth. However, finding and retaining sponsors as well as proving value for them...
Masters of the Social Media Game
The Masters, one of the four majors of golf which concluded over the weekend had some surprises in store this year. Tiger Woods was in the spotlight after returning to the Masters after 3 years and Patrick Reed beat all the favorites to win the title in 2018. The...SPORTCAL & HOOKIT: Winter Olympic Games 2018 Report
PURCHASE THE FULL REPORT HERE Social Winter Games 2018 – Overview Promotional Material Social media is a crucial communication channel for partners, federations, athletes, committees and anyone involved in a major sports event like the Winter Olympics. Sportcal...Hookit’s Response to New Instagram Data Policies
Don’t lose your value. Of all the social media platforms last year, Instagram accounted for the majority of the value that properties drove for their sponsoring brands, cumulatively over $13B. As you have likely read about, due to recent privacy issues, Facebook and...Get to Know Hookit
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