With the Highest Social Interactions Among Fans

With a number of upsets and impressive displays, October has been an exciting month in the Premier League and, with the busy Winter months just around the corner, the competition will only intensify from now. 

While the two world famous clubs that are Liverpool FC and Manchester United had different runs of form (and fortune) this season, their players emerged the winners on social last month: 8 of the top 10 PL players for social interactions were from either of these two clubs. Let’s see who topped the charts:

Mo Salah

October has been a brilliant month for the Egyptian. He was elected by GQ as ‘Middle East Man of The Year’, and his club consolidated its leadership in the Premier League. Liverpool FC went undefeated and now sits 8 points clear at the top of the table. 

When it comes to social media, Salah, too, remained top of the table as he earned 1.1M new followers and 26M social interactions – 3x as many as Marcus Rashford, who sits at #2.

Marcus Rashford

After a difficult start to the season that sees the Manchester United squad currently only 7th in the table, the Red Devils managed to string together some positive results in October, helped by their 22-year-old forward Marcus Rashford, who scored this beauty.

He earned 240k new followers and 8.6M interactions throughout the month which helped him to climb 6 places in the social rankings. Well done!

Mesut Özil 

Another fantastic talent who went up 6 places is German midfielder maestro Mesut Özil. While he has clearly fallen out of favor from his manager, the Arsenal supporters want him back in the squad in light of recent disappointing results. 

Fans have been vocal in the stadium and on social. The Arsenal man earned 68k followers and 7.4M interactions in October.

Wrap Up

With the Premier League, Champions League, and the return of the Euro 2020 Qualifying, November promises to be packed for Premier League players. Will the social top 10 remain the same next month?

Written by Alexandre Bourgeois

Alex is Customer Success Manager at Hookit EMEA – his main role is to support clients in understanding the value of their sponsorships. Prior to that, he worked as a social media analyst at Jellyfish, a global marketing agency, and was social media manager in a leading Esport organisation. Alex holds an MSc in Marketing from the University of Brighton, UK.