Sports Marketing on TikTok: A Brand Marketer’s Guide

Leveraging Your Ambassadors On The Platform

What is TikTok? It’s a social video platform that has a heavy dependence on music / sound. Content is filled with dances, challenges, lip syncing, comedy, talent videos, pranks, and more.

More importantly, why should you care? It’s been downloaded over 2B times.

Unfortunately, brand promotion on the platform is still quite minimal. We’ve put together a guide to help you and your organization understand and get started with the platform.

What’s Inside?

• What is TikTok?
• How the platform works
• Audience metrics
• Ways to advertise
• Using TikTok as a brand: Do’s and Don’ts
• Leveraging partners on the platform
• TikTok top performers

Ready to dive in? Get the Guide below