Spontech Spotlight
Sponsorships In Golf: 2020-’21 Midseason Analysis
Halfway through the LPGA tour schedule and more than halfway through the PGA & European Tours, Hookit looked back on the golf season so far to analyze which brands, golfers, and tournaments came out on top across social media. To include the full season, we looked back to 1 Sept, 2020 through 1 May, 2021 for this analysis. Download the report...
Search Content
Filter by Category
Search by Keyword
Spontech Blog
Which Potential Olympic Athletes are the Best on Social Media?
The Summer Games may be over a year away but in the sponsorship world, the Games have already started. Thanks to an International Olympic Committee (IOC) rule known as “Rule 40”, brands and properties need to start planning their sponsorship campaigns now.
Top 10 NHL Players – June 2019
The Stanley Cup Finals were big news to hockey fans in the month of June, with the end of the event happening on June 12th. With the St. Louis Blues winning against the Boston Bruins, it’s no wonder the Hookit Most Engaged Top Ten chart is full of Blues players this time around.
Top 10 NASCAR Drivers – June 2019
Top NASCAR Drivers With the Highest Social Interactions Among Fans Hookit brings to you more fast-paced data in the form of the Top Ten Social Media Interaction Rankings! June held four different popular races for the 2019 Monster Energy NASCAR Cup Series. Kyle Busch...
Top 10 MLS Players – June 2019
With summer in full swing, the Hookit Most Engaged Top Ten chart has been totally shuffled up!
Top 10 NBA Players – June 2019
Moving from his number two spot under Dwayne Wade, Giannis Anteokounmpo rises to number one with 8.4 M interactions. Highlights around the NBA Finals made the interactions totals for the athletes in the Top 10 list higher than the previous months.
Top 10 NFL Players – June 2019
Hookit analyzed the top 10 NFL players with the most social media interactions in the month of June. No movement among the top 2 with Patriots quarterback Tom Brady coming in at #1 with 6.1M interactions and Julian Edelman coming in at #2 with 2.7M interactions.
Top 10 MLB Players – June 2019
With June done and the All Star break behind us, we are seeing payers rise and fall due to the content on media platforms and their performance on the field.
SportsPro: Women’s World Cup 2019: The full review
With the dust settled on France 2019, SportsPro breaks down the good, the bad and the great from the Women’s World Cup.
Do MLB Sponsors or Non-League Sponsors Get More Social Exposure & Engagement?
When brands attach themselves to popular teams, leagues, or events through sponsorship, these brands hope to adopt more meaning in the minds of consumers. Today, the MLB – with over 22M followers across YouTube, Twitter, Facebook, and Instagram – is effective in...