Hookit helps you turn your Star Power into sponsorship dollars
Sponsorship Intelligence.
Sponsorship Analytics and Valuation Platform™
Introducing SPONTELLIGENCE, one platform to manage every aspect of your sponsorships, from start to end. Identify the right sponsorship partners. Maximize impact and value of your promotional campaigns. Strengthen your negotiations with proven value.
How do you prove value to sponsors?
You can have all the data at your fingertips to prove your worth in near real time. The time is now to evolve your sponsorship capabilities.
How can you use this?
RESEARCH
Need to sign new sponsors? Hookit can help. Get information on top brands that could be your highest impact sponsors along with visuals of their current sponsorship portfolio and social media activations.
PITCH
Close new partners with data. Benchmark against other potential ambassadors to justify why you are the best fit for that sponsor with audience analytics, fan engagement and other compelling data.
OPTIMIZE
Promote with impact. You can track what is happening with your promotions in real-time to optimize your effectiveness as an ambassador and drive more value for your partners.
REPORT
Impress partners with clean and informative reports. Share impactful reports straight from the dashboard with your sponsors to blow them away with tangible data aligned specifically to their ROI and ROO goals.
RENEW
Once you demonstrate your impact, renewal discussions become easy. With data to prove your worth, sponsors can easily justify renewing and increasing your contract size!
Access deeper data + tools for improvement
With Hookit’s Pro Account for Athletes & Influencers
What’s New
2021 SPONSORSHIP YEAR IN REVIEW
THE STATE OF SPORTS MARKETING ON SOCIAL MEDIA The goal of Hookit’s 2021 Sponsorship Year In Review is to provide a benchmark for brands and properties in sports to understand how they measure up on social media, where sponsorship value comes from, and how it is being...
VIDEO: F1 Sponsorship & Social Media Season Recap
Key Takeaways from 2021 & Lessons for 2022 Watch Roger Breum, Hookit’s Head of Marketing & Sponsorship Insights, walk you through the social media reach & growth of the series over the past season, the sponsorship impact for brands and which brands saw the...
Measure Your Sponsorship Amplification with Earned Media Analysis
Sponsorship is a unique form of marketing. Unlike advertisements, sponsorships leverage an individual or organization and all of the attention they garner. Athletes, teams, and leagues drive exposure and value for a brand via their owned social channels, but they also...
Trusted by leading brands across industries
We work with brands and rights holders across all major sports and esports: